Rude Coffee is a bold New Zealand brand redefining your daily brew. They craft Fair Trade, organic instant coffee infused with natural nootropics like L‑theanine and MCT oil to smooth out typical caffeine side‑effects, think less jitters, no crash, more clarity.Our mission goes beyond flavour. We focus on ethical sourcing, sustainability, and mental well‑being, bringing you a clean, high‑performance coffee experience that supports both people and planet.