Friday 18 - Sunday 20 October 2024
Wolfbrook Arena Addington

Exhibitor Hub

There are many ways you can maximise your presence and return on investment with the Canterbury Home Show. 

Our Canterbury subscriber database comprises of over 50,000+ quality local homeowners and home improvers who have opted in to receive communication about our events.

In the lead up to the Home Show we communicate with these subscribers, advising them of who and what they can see at the Show, any stand-out products, special offers and new products to look forward to, as well as an overview of the key features and highlights.

This is a great opportunity to get some extra free exposure for your product and brand to a highly targeted visitor audience before they get to the Home Show – be top of mind!

Here’s what we need from you so we can promote your business in our extensive Home Show marketing campaign:

Next Home Shows

Interesting and new products

If you have a new or interesting/different product, tell us so we can promote this in our visitor emails, on our website and within our marketing content campaign.
Sharing information about new products at a show is crucial for generating excitement and anticipation among our visitor base. Promoting these new products through consumer emails, on our website, and within marketing campaigns maximises visibility, reaching a broader audience.

Special Customer Offers

If you’re running any show specials or a prize competition at the Home Show, let us know so we can tell Show visitors within our WIN & SAVE promotion.
The sooner you give us the heads up, the sooner we can pass your offers on to the visitors. Our visitors love a good deal and we love to share it with them.

Blogs | Articles | Social Posts

If you have any recent (relevant) blog articles that you would like considered for inclusion in our blog or shared across our socials, please feel free to submit these along with images.
Throughout the year we love to share what our Exhibitors are up to in the Market place, new innovations, awards, trend articles and general exciting news.

Exhibitor Manual

The A to Z of exhibiting at the Canterbury Home Show!
This Exhibitor Manual contains important information, regarding setting up your stand, key supplier details & operational information about exhibiting. Please take the time to read through the exhibitor’s manual to ensure all staff are up to date with the show procedures before coming onsite.

Marketing at the Canterbury Home Show

Attracting the right quality audience is critical to the success of the Canterbury Home Show, and ultimately your success at achieving a great ROI. Therefore our campaign is designed to directly target (predominantly) homeowners who have an interest in home improvement, renovation and/or home building.

The media buy and campaign messaging is a direct reflection of this targeting in both our ATL (above-the-line) and BTL (below-the-line) marketing.

Our campaign consists of: Radio ads, Digital Billboards, Onsite footage with Chris Lynch, Metropol magazine, and a VERY strong, targeted Digital, Online and Social campaign, not to mention Direct Marketing to our highly valuable, targeted subscriber database of over 50,000+ local customers.

Our Digital campaign involves an approx. 4-week ad campaign across Facebook, Instagram and Google Ads. Targeting to our core audience (30+ with an interest in home improvement, among other things) residing in the wider Christchurch area. The focus of this campaign is to raise awareness and the purpose of the Canterbury Home Show, and then to drive ticket registrations and attendance.

In addition to the above ad campaign, we have various social posts and ads promoting feature elements, the key categories and exhibitors within the Show that our target audience is interested in.

Messaging is key, and promoting that we have the best range of quality exhibitors (specific to their home building and renovating needs) at the Show is our strongest attraction. And all this means great extra exposure for your brand!  So make sure you’re giving us your product info, great imagery, specials etc so we can market this to our HUGE online audience!

Simply email your copy, images and/or offers through to: [email protected] or [email protected]

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